The following diagram is taken from Kaminoda’s book - I take it as evidence that there is a deliberate attempt to strike the enemy with the weight, as opposed to entangling them. Besides that there is not much more to say on the subject of targets besides pointing out the obvious fact that across styles hitting the head is quite common.
Owari Kan ryū is known for its use of the kuda-yari (tube spear). The e (shaft) is run through a kuda (metal pipe) that’s in the front hand of the practitioner. Interestingly the school’s students start training by doing shiai (competition) and only after considerable training they learn the school's kata (forms). Most classical schools that practice shiai do so after learning kata. Thrusting using the kuda. Cross-stepping. Thrusting attack with kuda. Wide stance. Shiai. Shiai using a spear with a cross piece. The original demonstration from which these stills were taken is here: